In today’s always-on world, there's constant pressure for millennials to look perfect all day.
Enter the Canon EOS M100, a mirrorless camera that not only snaps great #OOTDs, but is also a stylish addition to any outfit. We saw an opportunity to position the EOS M100 as an essential and versatile item for fashion-loving millennials.
Working with four leading fashion influencers in the region, we created a series of versatile fashion tips around key lifestyle moments, inspiring millennials to elevate their outfits and style with the EOS M100.
FILM
We launched a series of versatile fashion tips curated by 4 leading style influencers in the region:
Alissa Yagi (Japan), Chloe Wu (Taiwan), Bo (Thailand), Maudy (Indonesia). Each influencer shared style tips on how to switch seamlessly from Work to Play, City to Adventure and Rain to Shine.
We launched a series of versatile fashion tips curated by 4 leading style influencers in the region:
Alissa Yagi (Japan), Chloe Wu (Taiwan), Bo (Thailand), Maudy (Indonesia). Each influencer shared style tips on how to switch seamlessly from Work to Play, City to Adventure and Rain to Shine.
Versatile fashion tips by Japanese influencer Alissa Yagi
Versatile fashion tips from Taiwanese influencer Chloe Wu.
Versatile fashion tips from Indonesian influencer, Maudy